Job Description
Roles and Responsibilities:
- Ability to identify SEO problems or inhibiting factors, diagnose the root cause and devise effective intervention.
- On-page Optimization and Off-page optimization.
- All Associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, titles, submissions, traffic analysis and rank optimization etc.
- Deep understanding of building organic traffic and improving SERPs.
Work closely with Content Writing and Content marketing teams. Content skill is a plus.
- Collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in SEO campaigns
- In-depth knowledge of current SEO tools and practices.
- In-depth knowledge of Google Algorithms
- Research and identify URL architecture, page errors, content and navigational issues, and other factors that impact the technical performance of a website. Track, report, and analyze website analytics and PPC initiatives and campaigns
- Develop and implement link building strategy
- Implement link building campaigns Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals.
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).
Requirements
- Minimum of 2+ years of experience in SEO and SEM
- Proven SEO experience
- Experience in building inbound organic search traffic and improving SERPs
- Solid understanding of performance marketing, conversion, and online customer acquisition
- Knowledge of ranking factors and search engine algorithms
- Experience with CMS tools like WordPress
- You have outstanding analytical, organizational, project management and time management skills.
Job Type: Full-time